Overview:

Safavieh provides its network of customers across the US with an expanded marketing and merchandising support package designed to stimulate growth in today’s highly competitive marketplace. The range of benefits and services include scaled volume rebates, calculated every six months, ad layouts, coop payments to clients for local ads, cooperative national magazine ad campaigns, digital catalogue, high quality rug and room setting photos, as well as marketing and merchandising consultation. With the new Partnership for Growth program, Safavieh places its own 20 years of experience as one of the fastest growing merchandisers of handmade area rugs at the service of its customers.

Growth Focus:

Safavieh’s goal in offering these scaled rebates, benefits and services is to foster growth in our customers’ businesses and to increase our own volume of business with individual customers. In planning the benefits, we followed a simple philosophy: helping our customers manage a faster, better-sustained growth rate will directly reflect on Safavieh’s own balance sheet.

To grow your rug business you need:

When your customers keep coming back for a certain design, a special size, a particular color scheme or pattern, you want an endless supply of your hottest selling items.

Large Inventory

When you compete in a crowded market and need to lower your retail prices, you want a supplier who can afford to sell you at less.

Lowest Prices

When you want to stand out in your area with exclusive product, unique to your store only, you need a supplier with exclusive production who would grant you local exclusivity.

Exclusivity

When your business grows, you need a supplier who can provide you with more than inventory. You need ads, photos, training and support.

Marketing Services


Partnership for Growth

Safavieh offers retail partners across America an expanded support program:
scaled volume rebates, inventory support and management, newspaper ad layouts,local & national co-op advertising,
access to 4-color photo archives, priority delivery and merchandising consultation.


Call Toll Free (866) 422-9070

To find out more about the benefits of Partnership for Growth.

We Supply Your Growth

Partnership for Growth: Benefits
AMT: Average Monthly Total

The benefits are scaled on the average monthly total (AMT). Each month a new AMT is calculated, based on orders shipped and payments received. Rebates will be credited to customers’ accounts every six month

A greater package of rebates and services will be available to the customers who increasingly choose Safavieh as their main supplier.

Benefits to Partners: Minimum AMT $6,000
• On-line inventory access

• Web-based search

• On-line order processing

• On-line status reports

• Co-op advertising• Hi-res photos

• Color brochures ($450 per 1000)

• Color postcards ($135 per 1000)
• Ad layouts, Free

• Safavieh press releases

• Monthly catalogue updates

• Annual sales seminars

• Pre-market previews

• On-site merchandising and sales advise from Safavieh

Scaled Benefits
Tier 1:
ATM $30,000 Plus
Tier 3:
ATM $20,000 - $30,000
Tier 2:
ATM $15,000 - $20,000
Tier 1:
ATM $7,000 - $15,000
Rebates
credited every 6 months

7.5% Rebate
6% Rebate
4% Rebate
2.5% Rebate
Freight Charges
FREE
75% Discount
50% Discount
25% Discount
Co-op Advertising
in National Magazines, i.e.
Arch Digest, Met Home,
Town & Country, Elle Decor,
Southern Accents,
Traditional Home, etc.
FREE
75% Discount
50% Discount
25% Discount
Annual Credit
for ads in local press for your store
$8,000
$6,000
$4,000
$2,000
Color brochures
with your store(s)’ name,
address & phone number

You pay for mailing & postage
5,000
4 times a year - FREE
5,000
3 times a year - FREE
5,000
2 times a year - FREE
5,000
Once a year - FREE
Color postcards
with your store(s)’ name,
address & phone number

You pay for mailing & postage
5,000
4 times a year - FREE
5,000
3 times a year - FREE
5,000
2 times a year - FREE
5,000
Once a year - FREE
Rapid Response Service
Immediate shipping of short supply items
Priority shipping of short supply items

100 Park Plaza Dr.
Secaucus, NJ

(201) 422 - 9070
153 Madison Ave.
New York City

(212) 683 - 8399
High Point
North Carolina

Market Sq. M - 49
Atlanta
George

AmericasMart, 4C - 1
If you would like any additional information about SAFAVIEH.

Please contact us Toll Free at 1-866-422-9070, or E-Mail us with your request.

SAFAVIEH.COM is a Copyright © 2002 of SAFAVIEH Inc. All rights reserved.